One sign of a strong association is membership growth. It means an organization is resonating with existing members and prospective members alike. It means all these constituents perceive not just personal benefits—education, networking, partnerships—but they also...
Marlys Commentary: Fellow Entrepreneurs, Keep Your Name Out There!
Yeah, it’s crazy out there! “In all my years,” (as old people like to say), I’ve never seen anything like this. The political situation is mildly amusing, even if it is bizarre, and no, I "ain’t gonna say nothin’ about it!" But it’s affecting business. And the world...
Advertising, Marketing, And Media Are Changing Fast. Here’s How One Agency Is Changing With It
The worlds of media and marketing are constantly changing as both industries become more innovative and shift how they serve customers. Technologies advance at an accelerating pace. The landscape fragments and becomes more complex. There's SEO. AI. Programmatic....
Fox Tales Photos From The Field, September Edition
Welcome to our latest edition of the Fox photo page, where we share pics from the field—at the trade shows and conferences where we have the privilege to interact with our client partners and prospects. Here, as the fall season heats up, and marketers plan for 2025,...
Like It Or Not, AI Is Already A Daily Part Of The Media Industry
In ways that may be large or still small, artificial intelligence is part of our lives in new ways. Many of us are using it now, for sifting data, for doing research, for testing marketing concepts, for customer service, and lots more. Many more of us will be using it...
Marlys: Vacations Are A Great Place For Business Thinking
ON VACATION, "IN AN UNDISCLOSED LOCATION" AUGUST 2024 I'm posting to you all from a boat, a ship actually—"in an undisclosed location"—as they say, where I’m on vacation. Actually, I’m more of an adventure traveler, preferring to be threatened by a huge angry elephant...
Getting To Know A Fox: Vice President, West Coast, Patrick Carriglio
Fox Tales periodically offers profiles our team members—we're super proud of them. And we want you, our partners, customers, clients, and friends, to get to know our team better. With this issue, we have the pleasure of checking in with Patrick Carriglio, our team's...
Meet Our Latest Fox Associates Partner: Lynne Hatten Of The Society for Mining, Metallurgy & Exploration
Fox Associates is proud of its partnerships with all kinds of media brands over the length of its existence, both non-profit and for-profit. We view our relationships as symbiotic. They’re designed to produce outstanding results for the organizations we represent. We...
It’s Summer, And Here Are Some Seasonally-Themed Pics From The Fox Associates Family
We hope you're having a great summer! It's August, and it's a safe bet that half of us are, or will be, on vacation this month. But business continues on. There are events over the summer months as well. With that juxtaposition, we offer some photos of the Fox team...
Omeda CEO James Capo On Leveraging Data To Gain Insights And Drive Revenue
Ten years ago, Chicago-based Omeda was the largest and best-known fulfillment company in the magazine media business, especially in the B2B realm. In the intervening 10 years, the company has transformed itself alongside with the seismic changes in the industry it...