by admin | Jun 22, 2023 | Advertising, Media
One thing that we at Fox Associates have always found fascinating is learning how publishers size up their markets, establish priorities and pursue opportunities. The process of creating a product and bringing it to market is inherently interesting. And we certainly...
by admin | Jun 22, 2023 | Advertising, association media, Conferences, Media, Steve Schwanz, trade shows
The Fox Associates team has always believed in the power of face-to-face conversations. In-person meetings help build long-term relationships. Here are photos from the American Association for Physician Leadership Annual Leadership Conference, June 9-11, in Chicago....
by admin | May 23, 2023 | Media, Uncategorized
For many magazine-media brands, particularly in the niche publishing and association sectors, print media is strong. It remains central to the brand identity. For those companies, their publication printer remains their biggest and most important supplier and partner....
by admin | Apr 18, 2023 | Ad campaigns, ad manager, Advertising, Media, Uncategorized
At this point, it might be an understatement to say you can’t read any media-related journalism these days without hearing about AI—artificial intelligence—particularly generative AI, which creates standard-English content based on a given input or request. Thanks to...
by admin | Mar 20, 2023 | Advertising, Media
U.S ad spending in publishing brands declining over the last few years and the global story is similar, according to a new report from the advertising and media analytics firm WARC. WARC’s Global Advertising Report, “Media Models In Flux,” projects global ad spending...
by admin | Mar 20, 2023 | association media, Conferences, Media
The Business Information & Media Summit (BIMS) returned last month as senior B2B executives among both buyers and sellers converged in Orlando for a day and a half of education and networking. It was the first in-person BIMS event since 2019, and it was clear the...
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