by admin | Dec 17, 2024 | Ad campaigns, Advertising, advertising sales, association magazines, association media, Fox Associates, Leadership, Marlys Fox, Media
A Paws For Thoughts Marlys Fox’s Monthly Commentary Happy Holidays y’all! Here’s a confession that I’m certain I share with virtually every one of you. I was a bit concerned all through the fall months. You know those stretches when you have to hit a...
by admin | Dec 15, 2024 | Ad campaigns, ad manager, Advertising, Fox Associates, Outsourcing, Revenue
One of the more interesting and innovative business models we’ve seen recently comes in the form of 032 Outsourcing, a firm that, as the name suggests, specializes in outsourced services to publishers. Outsourcing, of course, is a proven and cost-effective...
by admin | Dec 15, 2024 | Ad campaigns, Advertising, association magazines, Conferences, Fox Associates, Leadership, Media, Motivational speaker
They say life is a journey, and the broader your set of experiences, the more fulfilling that journey is, not to mention the wisdom you accumulate. This notion crossed our minds at a recent conference, where we enjoyed a keynote presentation from the motivational...
by admin | Nov 24, 2024 | Ad campaigns, ad manager, Advertising, advertising sales, association magazines, association media, Fox Associates, Media, Memberships, Revenue
One of the best things about creating Fox Tales every month is learning about our partners’ businesses and sharing them with the broader Fox family. After all, even though we welcome the competitive nature of the business, there is plenty of common ground where...
by admin | Nov 23, 2024 | Advertising, Data, Memberships, Subscriptions, Technology
These days, all media professionals know is that their success can be made or undone by the quality of their organization’s technology. In fact, we wrote about this recently, just last month. But because things are changing so fast and technology is so critical,...
by admin | Nov 23, 2024 | Ad campaigns, ad manager, Advertising, advertising sales, association magazines, association media, Audience, Fox Associates, Leadership, Marlys Fox, Media, Steve Schwanz
By Marlys Fox THANKSGIVING GIVING THANKS It’s the same two words, both appropriate for this time of year, but switch the order and their meaning changes. This is a time of year to act on the things we should be doing regularly: Appreciating a lot of people...
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