by admin | Dec 12, 2022 | ad manager, Advertising, association magazines, association media, Chicago Dental Society, Peoria journal star, Uncategorized, Will Conkis
Will Conkis, a newspaper reporter and editor turned publishing director at the venerable Chicago Dental Society, has spent the last 20 years in charge of the society’s news-gathering operation. To be sure, he’s just the most recent head of publications in the...
by admin | Dec 12, 2022 | Uncategorized
By Tony Silber It’s been a couple of years now where many economists have predicted looming recession. And yet it hasn’t come. The U.S. economy remains stubbornly strong. Will we be able to say the same about the advertising world, where a new round of predictions...
by admin | Dec 12, 2022 | Ad campaigns, Advertising, association magazines, association media, Uncategorized
By Tony Silber When the big media-buying conglomerates issued their ad-spending forecasts for 2023 early this month, the news seemed decidedly guarded. The economic outlook for the overall economy is clouded, the forecasters said, and because of that and other...
by admin | Nov 22, 2022 | Uncategorized
This week, we enter the holiday season for 2022. Where has the year gone? It seems like the height of summer was just days ago. As we look forward in two days to setting aside our end-of-year business planning for a moment and gathering with our families and loved...
by admin | Nov 22, 2022 | Uncategorized
In sales as well as life, relationships mean everything. For sales in particular, if all other things are equal, marketers do business with the people they like. With all that in mind, we think this newsletter is the perfect channel for you to get to know us a little...
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